Range of colours, shapes, materials, sensual effects and unconventional designs - Edelmann produces highly individualised packaging for renowned perfume manufacturers in the mid-price and premium segment. Every folding carton and the associated vial cards, use extraordinary effects created by printing, finishing, form and material to convey the mood and emotion that the fragrance stands for.
Edelmann's innovations result in packaging whose style and type arouse a range of emotions at the POS. Whenever a sporty businesswoman, an urban night owl or a young trendsetter identify a new fragrance in the brand outfit, that's when the packaging and its message have hit their mark. The ability to make sure that this happens is one of Edelmann's strengths.